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Pruvo
3 min read
Innovative Ancillary Services For OTAs: Increasing Revenue Beyond the Core Offerings
In today's highly competitive travel industry, Online Travel Agencies (OTAs) and bedbanks are constantly seeking new ways to drive...
Pruvo
3 min read
Exploring Alternative Accommodation Options: Beyond Hotels
Travelers are increasingly seeking unique and authentic experiences that go beyond the traditional hotel stay. This used to be only...
Pruvo
3 min read
How OTAs Can Use Influencer Marketing To Drive Sales
In the ever-evolving landscape of online travel services, marketers face unique challenges when it comes to promoting intangible...
Pruvo
3 min read
Strategies for Effective Customer Retention and Lifetime Value Maximization in the Travel Industry
Online Travel Agencies (OTAs), travel agencies, tour operators, and bedbanks face significant challenges in attracting and retaining...
Pruvo
3 min read
6 Key Performance Indicators (KPIs) for Measuring Profitability in the Travel Industry
In the fast-paced and competitive world of travel, success is determined not only by the quantity of bookings but also by the ability to...
Pruvo
3 min read
Unlocking Hidden Revenue Potential: 9 Strategies for Post-Booking Profit Optimization
In the fiercely competitive landscape of the travel industry, online travel agencies (OTAs), bedbanks, tour operators, IT hubs, and...
Pruvo
3 min read
Best Practices for Developing an Effective B2B Travel Loyalty Program
In the dynamic world of the travel industry, establishing a loyal customer base is vital for sustained success. For B2B entities like...
Pruvo
3 min read
The Impact of Cheaper Travel on OTAs and Wholesalers: Unleashing the Potential of Mass Tourism
In recent years, the travel industry has seen significant changes in consumer behavior, technological advancements, and economic shifts....
Pruvo
4 min read
Optimizing For Mobile Bookings and User Experience: A Guide for Online Travel Agencies
Online Travel Agencies (OTAs) play a crucial role in providing travelers with a seamless booking experience. As the demand for mobile...
Pruvo
3 min read
The Emergence of Virtual Reality in Travel Marketing and Sales
Virtual Reality (VR) has emerged as a game-changer in the field of travel marketing and sales. It has revolutionized the way people...
Pruvo
3 min read
The Role of Chatbots in Enhancing Customer Service for Travel Agencies
In today's fast-paced digital age, customer service has become a critical factor in the success of any business, including travel...
Pruvo
3 min read
Niche Travel: Catering to Specific Demographics and Interests
In the dynamic world of travel, there has been a remarkable shift towards catering to niche travel experiences that are tailored to...
Pruvo
3 min read
Building a Successful Affiliate Program for Travel Agencies
For any travel agency engaged in online marketing, driving traffic and customer acquisition via PPC (pay-per-click) campaigns can be an...
Pruvo
3 min read
The Ultimate Guide to Marketing Online Travel Services Worldwide (2024)
In today's interconnected world, the travel industry has witnessed a significant shift toward digitalization. As technology continues to...
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